§ 01 / What you get
A website that earns its keep
Not a brochure. A working asset with a job: turn the people who find you into the people who call you.
§ Design
Conversion-focused design
Every section earns its place with a job to do: build trust, answer the visitor's question, and move them to the next step. Clear paths to call, book, or buy on every page.
§ Build
Fast, right-sized builds
Fast Next.js builds where custom is the right call, or a platform-appropriate build on WordPress, WooCommerce, or Shopify where that serves you better. Speed is a feature either way.
§ Search
SEO foundation from day one
Clean titles, structured data, a local landing structure, and Google Business Profile alignment are part of the build, not a later add-on. The site launches ready to be found.
§ Ownership
You own everything
Code, content, and accounts live in your name from day one: domain, hosting, analytics, all of it. Documentation included. Hostage situations not.
§ 02 / Who it's for
Built for the businesses Salt Lake City runs on
Local service businesses
If your customers search for what you do and hire someone nearby, your website is your hardest-working salesperson. We build it to act like one: clear services, local proof, and a frictionless way to get in touch.
E-commerce stores
Stores that need their catalog found. Product and category structure that search engines can read, clean product data, and pages that let people buy without friction, on WooCommerce, Shopify, or a custom storefront.
§ 03 / Scope
What a build includes
Five things ship with every website, whatever the size of the project.
Discovery
We learn the business, the customers, and the jobs the site has to do before anything gets designed. Short, structured, and worth it.
Design system
Type, color, and components set once and used everywhere, so the site stays coherent on every page and every screen size.
Copy grounded in your services
Words written from what you actually do and where you do it. No filler paragraphs, no invented claims.
Launch checklist
Redirects, titles, schema, analytics, speed passes, and Google Business Profile alignment, all verified before we flip the switch.
Post-launch care
A review window after launch, documentation written for your team, and an optional care plan if you want us to keep it healthy.
§ 04 / After launch
Three engagement paths
Every quote comes with the same three options, so you choose how involved we stay after the site goes live.
⌬ Path 01
Hand-Off
We build it. You run it.
A complete site, full documentation, and a clean handover. You own it outright, operate it yourself, and call us only if you want to.
⌬ Path 02
Lite
We keep it healthy.
A small monthly plan covering updates, monitoring, fixes, and steady improvements while you run the day to day. The same plan that keeps The Doggy Den fast and current.
⌬ Path 03
Full Management
Your outsourced digital team.
We run the site, the content, and the marketing as your outsourced digital team, and report on it in plain language.
§ 05 / Real work
Recent website engagements
No inflated case studies. Here is what we have built, what we are building, and what we still look after.
§ Website Build · Care Plan
The Doggy Den
A pet-care business that needed a site built to win bookings. We designed and built it end to end, and an ongoing care plan keeps it fast, secure, and current.
§ E-commerce SEO
As You Wood
A Utah woodworking shop selling handmade work online. We handle the e-commerce SEO that helps its catalog get found: structure, on-page work, and local signals.
§ Site + Local SEO · In Progress
Salt Lake City private practice
A Salt Lake City private-practice therapist needed a calm, credible site and local visibility. We are building the new site now, with the local SEO foundation laid ahead of launch.
§ 06 / How we work
The same five steps as every engagement
Websites run on the studio's standard path, so you always know where the project is and what happens next.
Consultation & Digital Assessment
A conversation about where the business is going, an audit of the current site, and a map of what the new one has to do.
Design & Planning
The site structure, the design direction, and the technology choice, each justified in plain language before anything is built.
Deliver
You see the site early on a live preview, give honest feedback, and we iterate. No six-week silence followed by a reveal.
Finalize & Publish
The launch checklist runs, the site goes live, redirects hold, and nothing breaks for your customers.
Handover & Monitor
You get full access, full documentation, and full ownership. We monitor performance and stay on call, or hand over the keys cleanly.

§ fig. 02 / First draft, page structure
§ 07 / Your questions answered
Website design FAQs
Most small-business sites ship in 2 to 4 weeks. Bigger builds with custom features or large catalogs take longer, and we tell you that when we scope the project, not after it starts.
Yes. Code, content, and accounts are all yours: domain, hosting, analytics, everything. If we ever part ways, you keep a complete, documented, working website.
Yes. When the bones are good we optimize live sites and replace only what needs replacing. A full rebuild is a recommendation we make with reasons, never a default.
Structure, schema, speed, and local signals are part of the build, not an upsell. Every site launches with clean titles, structured data, a local landing structure, and alignment with your Google Business Profile.
We give scoped, fixed quotes after a short call, sized to what your business actually needs. Three paths are always offered: Hand-Off, Lite, and Full Management, so you choose how involved we stay.
§ 08 / Adjacent
Adjacent services

§ 02
Custom software
Internal tools, portals, and integrations shaped to how your shop actually runs.
Explore
§ 03
Workflow automation
Intake, follow-ups, invoicing, reporting. The busywork routes itself.
Explore
§ 04
Digital marketing
Local search, content, and campaigns measured in booked work, not impressions.
Explore§ 09 / Start
Ready for a website that works as hard as you do?
Start with a free consultation, or send us your URL and get a free 10 minute video audit of your current site first.
Prefer to talk? Call 385-501-3212· Salt Lake City, UT
