What the video covers
Six things we look at, in the order they matter
A technical SEO audit asks one question in six ways: can a search engine reach, read, render, and rank this site, and does the site deserve it once it does.
Crawl and index
What Google can and cannot reach: pages missing from the index, redirect chains, duplicate URLs, and the robots and canonical mistakes that hide good pages.
Speed and Core Web Vitals
Field data where it exists, lab data where it does not, and the two or three actual causes behind a slow score rather than a list of forty warnings.
Structure
Whether each page has one clear job, whether titles and headings say what the page is, and whether the internal links let a crawler and a person find the important pages.
Structured data
Whether schema is present, valid, and true to the page, and which rich results the site is eligible for but not earning.
Content gaps
The questions customers ask before they call that the site does not answer, and the pages competing with each other for the same search.
Local signals
If you serve a place: whether the site and the Business Profile agree on who you are and where. The deeper local review lives on the local SEO page.
When to ask
Signs a site needs one
Traffic dropped after a redesign or a platform move
The most common audit request, and usually the most fixable: redirects, lost pages, or a structure that no longer matches the searches.
Pages you published are not in Google
Indexation problems are quiet. Nothing looks broken, and the pages simply never appear.
The site feels slow on a phone
If it feels slow to you on a good connection, it is measurably slow to a customer on a bad one.
Rankings have not moved in a year
Steady content with no movement usually means a structural or technical ceiling, not a content problem.
You inherited a site and nobody knows what is on it
An audit is the fastest way to get an honest inventory before you decide what to keep.
The reports you get are unreadable
If a monthly report does not tell you what changed and why, a second opinion in plain language is worth ten minutes.
When the audit becomes a project
Technical SEO services, quoted fixed
If the video shows work worth doing and you want us to do it, it becomes a foundation project: a defined list, a fixed price, and a finish line. Ongoing SEO is a separate decision, made after the foundation holds.
01
Technical SEO fixes
The foundation project: crawl and index repairs, redirects, speed work, structured data, and measurement, scoped to a fixed price with a defined finish line.
02
Site speed work
Core Web Vitals on WordPress, Wix, Shopify, and custom builds. Usually theme output, images, and third-party scripts, in that order.
03
Migration and redesign audits
Before and after a platform move or a redesign, so the redirects hold, the structure survives, and the rankings come with you.
Common questions
Audit questions, answered plainly
Yes. The video and the written notes are yours whether or not we ever speak. No call is required first, and there is no obligation after. If we think we are not the right fit, the video says so and, where we can, points you to someone who is.
The URL, and a sentence about what the site is supposed to do for the business. If you want the deeper version, read-only access to Google Search Console lets us look at what Google actually sees instead of inferring it.
We confirm receipt and tell you when to expect the video at that point. Recording it properly takes longer than skimming a report tool, and we would rather be accurate than fast.
Yes, and custom builds. The platform changes which fixes are cheap and which are expensive, so the video says which is which for yours.
A technical audit asks whether search engines can reach, read, render, and rank the site: crawl and index, speed, structure, and structured data. A full audit adds content, authority, and local signals. The free video covers the full technical picture and the biggest gaps in the rest.
Nothing, unless you want it to. Many people take the notes and fix things themselves or hand them to their developer. If you want us to do the work, the next step is a short call and a fixed quote for a foundation project.
The right page
If the audit is not the whole question
You want the ongoing work, not just the audit
The SEO page covers the whole engagement: foundation, structure, content, authority, and reporting.
SEOYou serve a place
Business Profile, citations, reviews, and location pages, reviewed and worked as one system.
Local SEOThe audit says the site itself is the problem
Sometimes the honest fix is a better site. We say so with reasons, and we build them.
Websites
Start
Ten minutes of honest attention on your site.
The form is at the top of the page. If you would rather talk first, call or write and we will take it from there.
Salt Lake City, UT / Call 385-501-3212